A University lecturer and marketing communications practitioner with over a decade's experience in both.
My classes are detailed and with clear examples for the learner who needs to take time to understand clearly.
My interests lie predominantly in the fields of Public Relations and Advertising.
Have you lost money running ads and not knowing what went wrong? Have you thrown good money after bad, trying to fix those wrongs but still can't seem to figure out what's amiss? Then my Advertising classes can help you figure out what you may be doing wrong. There are classes for each step or process in the advertising journey to help you figure this out and also learn new strategies that are working in other parts of the world.
For PR enthusiasts you may want to join my PR classes to understand often overlooked PR areas like measurement and evaluation (this often is the reason CEOs do not see the relevance of PR); Corporate Social Responsibility; and Image management. Let's go through a practical, real-life-examples class that helps you gain a broader understanding of the PR profession.
I know you will enjoy the classes. Do not forget to leave feedback so it can become even better :)